The Determinants of Male Purchasing Behavior towards Skin Care Products-The Difference between Taiwanese Male and Japanese Male
碩士 === 銘傳大學 === 國際企業學系碩士班 === 106 === The cosmetic industry has been keeping growth steadily as a strong market, and skin care products has the most outstanding performance out of the whole industry. However, the topic of cosmetics is no longer only for women, Men are more aware and interest about t...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2018
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| Online Access: | http://ndltd.ncl.edu.tw/handle/vxc33z |