Research on Affecting Customers’ Choice of Related Factors of Wealth Investment Product - A Case Study of Mutual Fund

碩士 === 銘傳大學 === 企業管理學系碩士在職專班 === 106 === Investment funds is a fundamental wealth management business that provides fee incomes for banks and financial holding companies, so they pay significant attention to the development of wealth management business to obtain more fee income. While seizing the m...

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Bibliographic Details
Main Authors: Lee, Min-Han, 李明翰
Other Authors: Tsai, Yih-Ching
Format: Others
Language:zh-TW
Published: 2018
Online Access:http://ndltd.ncl.edu.tw/handle/r737ur