The Effect of Perceived Quality and Perceived Value on Purchase Intention: An Example of Tinplate Printing Industry

碩士 === 明道大學 === 企業高階管理碩士班 === 106 === Taiwan’s economic overall performance has remained flat in recent years. However, the printing industry as a whole is concerned; the variety of demand for tinplate print production is already in a highly fiercely competitive environment. It is unable to effectiv...

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Bibliographic Details
Main Authors: Hsu,Hung-Jung, 許宏榮
Other Authors: Cho,Ta-Shun
Format: Others
Language:zh-TW
Published: 2018
Online Access:http://ndltd.ncl.edu.tw/handle/7xdk65