Investigation of Vietnamese Customers’ Buying Behaviors – A Case Study of Amway Functional Food

碩士 === 美和科技大學 === 企業管理系經營管理碩士班 === 106 === Because of the importance in preventing diseases and supplying nutrition, people are paying more attention in functional food, which leads to an explosion in the nutrition supplements market. Vietnam is preferred as “a gold market” for most of foreign funct...

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Bibliographic Details
Main Authors: Tran Bich Diep, 陳碧葉
Other Authors: Lin, Hsiao-Tseng
Format: Others
Language:en_US
Published: 2017
Online Access:http://ndltd.ncl.edu.tw/handle/ej95ut