A practice of 4C strategy analysis: LINE official account as object
碩士 === 國立政治大學 === 國際經營與貿易學系 === 106 === Along with the development of technology and the internet, not only human behavior and information channels but the overall advertising industry have changed. In particular, the advertising industry has grown rapidly especially in the mobile side. As the most...
| Main Authors: | , |
|---|---|
| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2018
|
| Online Access: | http://ndltd.ncl.edu.tw/handle/f67je7 |