The Factors of Integrating Online to Offline Channels in Retail Industry - A Case Study of Taiwan's Cosmeceutical Industry

碩士 === 國立政治大學 === 經營管理碩士學程(EMBA) === 106

Bibliographic Details
Main Authors: Chou, Wen-Lan, 周雯嵐
Other Authors: Shari S.C. Shang
Format: Others
Language:zh-TW
Published: 2018
Online Access:http://ndltd.ncl.edu.tw/handle/jk87yz