Analysis of Sales and Customer Relationship Management 4C Strategy: A Case Study of SHOPEE
碩士 === 國立政治大學 === 企業管理研究所(MBA學位學程) === 106 === In recent years, the e-commerce industry has been a discussion for the academic and the industry. Willing to know how does Taiwanese e-commerce work, the reasons and the development history for different e-commerce platforms to choose to develop in Taiw...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2018
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Online Access: | http://ndltd.ncl.edu.tw/handle/5hk2yj |