The Effect of the Timing of Online Shopping Promotion to Customers’ Perceived Value and Satisfaction
碩士 === 國立政治大學 === 企業管理研究所(MBA學位學程) === 106 === As the development of e-commerce, online shopping has already become social hot spot, and the consumer behavior research on online shopping groups also become a concerned topic in the marketing field. Due to the specialty of online shopping, some agile...
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2018
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| Online Access: | http://ndltd.ncl.edu.tw/handle/jjb522 |