A Study of Culture, Festival and Experiential Tourism: A Case of the Sky Lantern Festival in Pingxi
碩士 === 國立暨南國際大學 === 管理學院經營管理碩士學位學程碩士在職專班 === 106 === The “Taiwan Tourism Calendar” has been promoted through the year 2015 and the year 2016. In order to understand whether the “Taiwan Tourism Calendar” can make good use of international marketing of festival events，whether it is also possible to p...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2018
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| Online Access: | http://ndltd.ncl.edu.tw/handle/3f43sw |