The business strategy of combination café: A case study in Hsinchu area

碩士 === 國立交通大學 === 管理學院科技管理學程 === 106 === Opening a shop as a successful owner has long been a dream for many people. Recalling the current domestic literature related to the coffee industry, more emphasis on the study of consumer behavior, or from the perspective of franchise headquarters to explore...

Full description

Bibliographic Details
Main Authors: Zhang, Jie-Kai, 張傑凱
Other Authors: Huang, Shihping Kevin
Format: Others
Language:zh-TW
Published: 2018
Online Access:http://ndltd.ncl.edu.tw/handle/e7m44j