Consumer Value and Consumer Repurchase Intention: A Study of Coffee Store Consumption Experiences
碩士 === 國立彰化師範大學 === 企業管理學系 === 106 === The rapid expansion of the coffee industry has led to a new type of coffee consumption culture. The study was to examine the effects of coffee consumer value on consumer satisfaction and consumer repurchase intention. With consumer satisfaction used as a mediat...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2018
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| Online Access: | http://ndltd.ncl.edu.tw/handle/n97e2t |