A Study of the student’s e-commerce and m-commerce entrepreneurial intention based on the Locus of Control and Theory of Planned Behavior:The moderating role of Disciplinary difference
碩士 === 國立彰化師範大學 === 資訊管理學系 === 106 === Recently, because of the advancement of technology and the emergence of the internet. Cousumers change the shopping methods. E-commerce and M-commerce have become important strategies for expanding global markets today. The purpose of this study is to explore...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2018
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Online Access: | http://ndltd.ncl.edu.tw/handle/e45373 |