A Study of the student’s e-commerce and m-commerce entrepreneurial intention based on the Locus of Control and Theory of Planned Behavior:The moderating role of Disciplinary difference

碩士 === 國立彰化師範大學 === 資訊管理學系 === 106 ===   Recently, because of the advancement of technology and the emergence of the internet. Cousumers change the shopping methods. E-commerce and M-commerce have become important strategies for expanding global markets today. The purpose of this study is to explore...

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Bibliographic Details
Main Authors: Tsai,Tung-Han, 蔡東翰
Other Authors: Wang, Yi-Shun
Format: Others
Language:zh-TW
Published: 2018
Online Access:http://ndltd.ncl.edu.tw/handle/e45373