A study on the Critical Success Factors of Innovative Marketing Strategies of Online Live Retail Service - Taking "Facebook" as an Example
碩士 === 國立彰化師範大學 === 資訊管理學系 === 106 === The online live retail service was developed because of the booming development of the Internet. Its predecessor can be said to be online auctions, and because of the booming mobile mobile devices in recent years, the development of mobile phones and computers...
Main Authors: | Lee Yi-wei, 李翊瑋 |
---|---|
Other Authors: | Huang, Hwa-Shan |
Format: | Others |
Language: | zh-TW |
Published: |
2018
|
Online Access: | http://ndltd.ncl.edu.tw/handle/xq7n49 |
Similar Items
-
A Study on Critical Success Factors of Live Online Auction: Facebook as an Example
by: XIAO,JYUN-WEI, et al.
Published: (2018) -
Exploring the Behavioral Intentions of Consumers toward Using Online Shopping Platforms - Taking Facebook Live Stream as an Example
by: Da-Wei Wang, et al.
Published: (2018) -
Critical Success Factors in Service Innovation Management - Taking Gangshan Farmers' Association as an Example
by: HUANG, TAI-JU, et al.
Published: (2013) -
ONLINE COMMUNITY COMMENTS RANKING SYSTEM : TAKING FACEBOOK AS AN EXAMPLE
by: Chia-Hung Shen, et al.
Published: (2013) -
Analysis of Marketing Innovation Under the New Retail Mode-Taking “Luckin coffee” as an Example
by: Wei Siyu
Published: (2021-01-01)