An Empirical Study of the Relationships of Service Quality, Customer Satisfaction and Customer Loyalty: The Case of Medical Service Industry

碩士 === 國立東華大學 === 企業管理學系 === 106 === With the increase in consumerism and patient autonomy, the medical service industry becomes ever competitive as the number of medical institutions rises. As management faces difficult challenges, attracting new patients, building patient loyalty, and improving pa...

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Bibliographic Details
Main Authors: Jia-Huei Lin, 林珈卉
Other Authors: Sheau-Hwa Chen
Format: Others
Language:zh-TW
Published: 2018
Online Access:http://ndltd.ncl.edu.tw/handle/p454qg