Using the Theory-of-Planned-Behavior (TPB) Model to Investigate Consumer’s Behavioral Intention for Residing at Retirement
碩士 === 國立東華大學 === 企業管理學系 === 106 === With the gradual increase in the elderly population, the burden becomes heavier each year. This has not only changed the demographic structure of the Taiwanese society, but also directly impacted its external social and economic environments. As Taiwan’s consumer...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2018
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Online Access: | http://ndltd.ncl.edu.tw/handle/rb6473 |