The Effects of Perceived Risk on Travel Intention Towards Overseas Independent Travel

碩士 === 南華大學 === 文化創意事業管理學系 === 106 ===   The purpose of this study is to understand the perception of independent traveler and influence factors of travel risk. Therefore, based on the study variable of perceived risk, this study aims to explore the effects of this factor on travel intention towards...

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Bibliographic Details
Main Authors: CHEN, CHING-CHAN, 陳靜嬋
Other Authors: HUANG, YU-KAI
Format: Others
Language:zh-TW
Published: 2018
Online Access:http://ndltd.ncl.edu.tw/handle/4292px