Retail Travel Agency Using B2B Platform by Tour Wholesaler –Exploration of Repurchase Intention
碩士 === 國立高雄餐旅大學 === 觀光研究所 === 106 === Due to the rise of e-commerce, travel agencies start to employ e-commerce to keep up with the trend. The emergence of online travel agencies makes the travel and tourism industry expand itself into dual-track mode. As e-commerce is bringing a lot of opportunitie...
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2018
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| Online Access: | http://ndltd.ncl.edu.tw/handle/26xk2f |