Applying Decomposed Theory of Planned Behavior to Explore Online Shopping Intension：A case of Vocational High School Students Majoring in Food and Beverage Management
碩士 === 國立高雄餐旅大學 === 餐旅研究所 === 106 === This research used Decomposed Theory of Planned Behavior model and two factors (maternal parenting behavior and family atmosphere) to understand online shopping intention of vocational high school students who are currently studying in food and beverage managem...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2018
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| Online Access: | http://ndltd.ncl.edu.tw/handle/75y9za |