A Study on the Social Network Marketing, Word of Mouth and Consumer Behavior Intention of Tourism Factories－Taiwan Mochi Museum
碩士 === 南開科技大學 === 休閒事業管理研究所 === 106 === This research is for the purpose of understanding relatedness of the social network marketing, word of mouth and consumer behavior Intention of tourism factories. And analyzes the different background variable consumer to the difference situation the social ne...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2018
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| Online Access: | http://ndltd.ncl.edu.tw/handle/6bxths |