The Effects of Brand Image and Customer Values on Purchase Intention for Pesticide-A Case of Pingtung Flower farmers

碩士 === 國立屏東科技大學 === 農企業管理系所 === 106 === The main purpose of the present purpose is to understand the characteristics of the population background of flower production companies in Pingtung County, and whether there are any differences in perceptions and perceptions of brand image, customer value and...

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Bibliographic Details
Main Authors: Chen, Bai-Hong, 陳百宏
Other Authors: Tsay, Chung-Yuan
Format: Others
Language:zh-TW
Published: 2018
Online Access:http://ndltd.ncl.edu.tw/handle/57wm7u