Is Scientific or Common Name Better for Food Promotion? Ingredient Name Decision Depends on Food Type and Regulatory Focus
碩士 === 國立中山大學 === 企業管理學系研究所 === 106 === Is Scientific or Common Name Better for Food Promotion? Ingredient Name Decision Depends on Food Type and Regulatory Focus ABSTRACT Food packaging provides information on the point-of-sale, delivers product images, and influences consumers’ product evaluation...
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| Format: | Others |
| Language: | en_US |
| Published: |
2018
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| Online Access: | http://ndltd.ncl.edu.tw/handle/vpzyhd |