Understanding the Drivers of the Continuance Intention of Airbnb Hosts from the Expectation Confirmation Theory
碩士 === 國立中山大學 === 資訊管理學系研究所 === 106 === Nowadays, with the prevalence of a sharing economy, platforms such as Airbnb will garner greater attention. More and more people would like to have the right to use rather than have ownership of a product. Most prior studies have adopted many different perspec...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | en_US |
Published: |
2018
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Online Access: | http://ndltd.ncl.edu.tw/handle/chnpmr |