Impact of Marketing Portfolio Strategy on Financial Performance : A Case of Guo Li Construction Company in Taiwan
碩士 === 國立中山大學 === 高階經營碩士班 === 106 === In the 1980s, the construction industry has experienced peak periods of building activities. The government reduced property speculation. Many related builders were initially forced to withdraw from the relevant industries. They later returned and sought to surv...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2018
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| Online Access: | http://ndltd.ncl.edu.tw/handle/756y86 |