The source credibility of the streamer, the impact of the live broadcast environment atmosphere on the audience's perceived value
碩士 === 國立臺北商業大學 === 企業管理系碩士班 === 106 === With the advancement and innovation of network technology, live broadcast on the Internet is a new application technology, in which the growth rate of live video production has grown exponentially. Therefore, the company has driven the game live industry by e...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2018
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| Online Access: | http://ndltd.ncl.edu.tw/handle/23rsba |