A Study of Motivation, Leisure Satisfaction, Addiction and Loyalty of Live Viewers-A case of host-oriented live streaming

碩士 === 國立臺北護理健康大學 === 休閒產業與健康促進研究所 === 106 === With rapid growth of technology and development of social media, live streaming activities became more popular in recent years. Features of live streaming include diversiting and convenience that attract people to participate. Past research reveal that...

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Bibliographic Details
Main Authors: CHEN, CHIH-YU, 陳芝羽
Other Authors: CHEN, CHIEN-HO
Format: Others
Language:zh-TW
Published: 2018
Online Access:http://ndltd.ncl.edu.tw/handle/hg9reu