An Empirical Study of the Effect of Consumer Characteristics on the Amount of Online Shopping
碩士 === 國立清華大學 === 經濟學系所 === 106 === The appearance of the internet has changed consumers’ consumption habit from traditional store shopping to online shopping. Because consumers spend more money on internet these days, scholars began to research on issues related to this new consumption behavior....
| Main Authors: | , |
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2018
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| Online Access: | http://ndltd.ncl.edu.tw/handle/5yn69s |