Exploring Evaluation of New Product Development: The Case Study of H Company

碩士 === 國立臺灣師範大學 === 高階經理人企業管理碩士在職專班(EMBA) === 106 === Developing new products revitalizes businesses and provides a way to target new markets, increase market shares or sales revenues. However, developing new products carries some risks and quality of new products affects firms’ operation costs. Thu...

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Bibliographic Details
Main Authors: Hsu, Chu-Yang, 徐竹陽
Other Authors: Chen, Huei-Ling
Format: Others
Language:zh-TW
Online Access:http://ndltd.ncl.edu.tw/handle/eqphv9