A Study of Social Native Advertising’s Perceived Value for User’s Sharing Intention
碩士 === 國立臺灣師範大學 === 圖文傳播學系 === 106 === With the rise of the social community, the social community not only become the main channel of obtaining, sharing information, and also drive the development of social native advertising. Native advertising replace the television and print advertising, become...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Online Access: | http://ndltd.ncl.edu.tw/handle/ymqy3n |