A Case Study on The Business Model and Video Content Strategy of Differential e-commerce Platforms.

碩士 === 國立臺灣大學 === 國際企業管理組 === 106 === Since the rise of online shopping, the business model of platform-based enterprises has become synonymous with the network business model. From the top five FAAMG (Facebook, Apple, Amazon, Microsoft, Google) in the United States to China''s BAT...

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Bibliographic Details
Main Authors: Cheng-Chi Wang, 王正祈
Other Authors: 李吉仁
Format: Others
Language:zh-TW
Published: 2018
Online Access:http://ndltd.ncl.edu.tw/handle/a5gn9v