Click Through Rate Predict for Display Advertising : Comparisons and Applications
碩士 === 國立臺灣大學 === 資訊管理學研究所 === 106 === Advertising click through rate prediction is one of the fundamental problems in online advertising. Researchers have already adopted machine learning approaches to predict advertising click for each ad view independently. However, as observed user’s behaviors o...
| Main Authors: | , |
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2018
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| Online Access: | http://ndltd.ncl.edu.tw/handle/b3phk9 |