Exploring the effect of circular economy model on implementing brand extension ―The case of Taiwan Cement Corporation

碩士 === 國立臺灣科技大學 === 企業管理系 === 106 ===   Since the Industrial Revolution, companies have adhered to a linear model of value creation (take–make–dispose system), stimulating consumption and pursuing economic growth blindly. Meanwhile, it has also ruthlessly sacrificed limited natural resources and rai...

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Bibliographic Details
Main Authors: Pin-Jing Zeng, 曾品菁
Other Authors: Cou-Chen Wu
Format: Others
Language:zh-TW
Published: 2018
Online Access:http://ndltd.ncl.edu.tw/handle/st7ft5