A Study of Usage and Intention of The Recommendation on Live Broadcast Website — The Case of Twitch

碩士 === 國立臺灣科技大學 === 企業管理系 === 106 === In recent years, live broadcast websites have become a new type of streaming media. It is a platform with real-time interactive features, which is very different from the past. This study wants to understand the factors that affect betweenbehavior intention and...

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Bibliographic Details
Main Authors: Li-Chin Chen, 陳利晉
Other Authors: Chung-Wen Chen
Format: Others
Language:zh-TW
Published: 2018
Online Access:http://ndltd.ncl.edu.tw/handle/334h32