Capturing Value Innovation to Apply Blue Ocean Strategy at E-commerce for Gold Jewelry: A Case Study of Orori

碩士 === 國立臺灣科技大學 === 管理學院MBA === 106 === The gold jewelry industry has been evolved for several years, and still has a potential growth. However, many players have captured the potency of this industry that makes the competition harder for any players in this industry to generate higher profit. With...

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Bibliographic Details
Main Authors: Jovita Guntara Sudarsono, 蔣菲菲
Other Authors: Day-Yang Liu
Format: Others
Language:en_US
Published: 2018
Online Access:http://ndltd.ncl.edu.tw/handle/dn5z94