An Analysis of Consumer Satisfaction for Watching the Facebook Live: The Case of CTS Fans Page
碩士 === 國立高雄大學 === 國際高階經營管理碩士在職專班(IEMBA) === 106 === The main purpose of this study was to investigate the satisfaction analysis of consumers watching Facebook Live - taking the special page of the “China Times” fans as an example. A total of 516 valid questionnaires were collected through the Google...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2018
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| Online Access: | http://ndltd.ncl.edu.tw/handle/9h4w74 |