The Influence of Original Brand Reputation on Brand Extension and Purchase Intention-A Case of Chan Chau Ku Cow Paradise Pasture
碩士 === 國立虎尾科技大學 === 休閒遊憩系碩士在職專班 === 106 === With the coming of knowledge economy era, people have been seeking for travelling activities for exploration and edutainment. A tourism factory combines both cultures and leisure to inherit knowledge and skills. In early years, a factory mainly manufacture...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2018
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| Online Access: | http://ndltd.ncl.edu.tw/handle/8344jj |