Embarrassment in Purchasing Intention: Aspect of Construal Level Theory and Social Presence
碩士 === 靜宜大學 === 寰宇管理碩士學位學程 === 106 === This study investigates the embarrassment related to the purchase of taboo products including condoms and sex toy. The main purpose of the research is to recognize consume behavior when purchasing taboo products and factors that affect the level of embarrassmen...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | en_US |
| Published: |
2018
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| Online Access: | http://ndltd.ncl.edu.tw/handle/4839fw |