The Study of the Key Factors Affecting Female Consumer’s Selection of Lipsticks- Using AHP Method
碩士 === 東吳大學 === 企業管理學系 === 106 === Even though a Chinese old saying “a girl will doll herself up for him who loves her” showed the attitude towards the purpose of makeup for women in the past, women apply makeup as the method of expressing themselves contemporarily. As the first launch of lipstic...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2018
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| Online Access: | http://ndltd.ncl.edu.tw/handle/t5hwp7 |