Developing and Implementing a Model for Selecting the Out-of-Home Media Agencies
碩士 === 世新大學 === 傳播管理學系 === 106 === In response to the trend of digitization,Out of Home(OOH) Media has combined technological creativity and consumer interaction to try to transform the traditional OOH media. Furthermore , the mobile internet device drive the growth of OOH Media, that also allow b...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2018
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Online Access: | http://ndltd.ncl.edu.tw/handle/58yqxp |