An Analysis of Contents and Audience of Facebook Live

碩士 === 世新大學 === 公共關係暨廣告學研究所(含碩專班) === 106 === The live streaming industry has been thriving over the last two years and has become an important aspect of online marketing. This study’s research target is the live streaming feature of Facebook. Through a two-stage analysis, the study attempts to unde...

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Bibliographic Details
Main Authors: NI,JUI-YANG, 倪瑞陽
Other Authors: YANG,YI-JING
Format: Others
Language:zh-TW
Published: 2018
Online Access:http://ndltd.ncl.edu.tw/handle/35ms28