Researching an innovation business model of the Cultural and Creative Bookstore for Gen-Z consumer group
碩士 === 亞洲大學 === 創意商品設計學系 === 106 === Z generation refers to people born between 1996 and 2010. The Z generation has stridden into the society and gradually become the mainstream of the consumer market. It is very important to grasp the consumption habits and trends in the Z generation. Meanwhile, th...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2018
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| Online Access: | http://ndltd.ncl.edu.tw/handle/e9zf52 |