The Impact of Online Shop Owner and Viewer’s Personality Traits on Stickiness
碩士 === 亞洲大學 === 經營管理學系碩士在職專班 === 106 === The rise of live streaming comes on strong and causes Internet celebrity economy. Different from past social media, everyone can create an interactive and immediate live streaming by computers, mobile devices, video cameras, and microphones. Nowadays, people...
| Main Authors: | , |
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2018
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| Online Access: | http://ndltd.ncl.edu.tw/handle/uhamks |