The Interactive Effect Between Manufacturer Trust、Salesperson Trust and Product Trust: Complement or Substitute?

碩士 === 東海大學 === 高階經營管理碩士在職專班 === 106 === The aim of the study is to examine the interactives among manufacturer trust, salesperson trust and product trust of the purchase and sales intentions in the clinic drugstores. Inaddition, this study also explores whether manufacturer trust and salesperson tr...

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Bibliographic Details
Main Authors: Ho, Cian Huei, 何芊卉
Other Authors: Chang, Kuo Hsiung
Format: Others
Language:zh-TW
Published: 2018
Online Access:http://ndltd.ncl.edu.tw/handle/4qux82