Why Online Videos Go Viral? Connecting Viewers’ Traits and Post-Watching Behavior
碩士 === 淡江大學 === 企業管理學系碩士班 === 106 === The rise of YouTube allows YouTubers to produce own crearive films and promote own channels, which can effectively transform the data like number of views, subscribers as well as commentsto revenue That is, analyzing the features of the viewers, acceptance, abd...
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2018
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| Online Access: | http://ndltd.ncl.edu.tw/handle/gr7cej |