The Influence of Low-Cost Carriers’s Service Quality, Word of Mouth and Price Perception On Consumers’Purchase Intentions

碩士 === 淡江大學 === 國際企業學系碩士班 === 106 === The aviation industry is becoming more and more competitive with the development of global tourism industry. Today, many business travelers and multinational travelers are changes the consumption patterns. Many airlines expand short-haul routes and medium-haul r...

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Bibliographic Details
Main Authors: Pei-Yi Wang, 汪佩儀
Other Authors: Chung-Hui Tseng
Format: Others
Language:zh-TW
Published: 2018
Online Access:http://ndltd.ncl.edu.tw/handle/a9uc96