A RESEARCH ON BRAND IMAGE AND SERVICE INNOVATION INFLUENCE ON CUSTOMER'S PURCHASE INTENTION─AN EXAMPLE OF SMART APPLIANCES
碩士 === 大同大學 === 事業經營學系(所) === 106 === With the rapid rise of the Internet of Things, the high-tech market opportunities have emerged and have driven the application of many peripheral industries. In particular, smart home life is the most noticeable, as home appliances are closest to the needs of co...
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| Format: | Others |
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2018
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| Online Access: | http://ndltd.ncl.edu.tw/handle/59n28u |