THE EFFECT OF CULTURAL DIFFERENCES ON GREEN CONSUMPTION INTENTION-- ENVIRONMENTAL PROTECTION CONSCIOUSNESS, SELF-CONSTRUAL AND FINANCIAL CONSTRAINTS AS MODERATORS

碩士 === 大同大學 === 事業經營學系(所) === 106 === As the global environmental problems become more and more serious, the harm caused by environmental problems to human beings makes people all over the world realize the importance of protecting the environment. Green consumption is a new consumption concept, whi...

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Bibliographic Details
Main Authors: Yu-Han Cheng, 鄭聿涵
Other Authors: Ming-chuan Pan
Format: Others
Published: 2018
Online Access:http://ndltd.ncl.edu.tw/handle/9dq9tz