The Study on the Marketing Strategies of Orchids Industry to Affect Tourist Willingness to Visit : with Wushulin Orchid Plantation

碩士 === 環球科技大學 === 中小企業經營策略管理研究所 === 106 === The purpose of this study was to understand the relationships between marketing strategies of orchids industry and tourist willingness in Wushulin Orchid Plantation. This study develop the questionnaires of the relationships marketing strategies of orchids...

Full description

Bibliographic Details
Main Authors: LEE, CHIEN-HSIEN, 李建賢
Other Authors: LIN, MING-FUNG
Format: Others
Language:zh-TW
Published: 2018
Online Access:http://ndltd.ncl.edu.tw/handle/stmepx