A Study of Green Consumption and Marketing Strategy of Agricultural – Take Taiwan Potato for Instance

碩士 === 環球科技大學 === 中小企業經營策略管理研究所 === 106 === It is a global consensus within green consumption, especially in the diet of daily life. It has become a market trend to label the safe and non-toxic and healthy green agricultural products. Therefore, this study tries to use the relevant theories to dis...

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Bibliographic Details
Main Authors: CHEN, YING-SUNG, 陳英松
Other Authors: LIN, HSIEN-TA
Format: Others
Language:zh-TW
Published: 2018
Online Access:http://ndltd.ncl.edu.tw/handle/w56zph