The Study of the Relationship among Consumer Satisfaction,Loyalty and Consumer Behavior of Taiwan Sports Lottery – A Case Study of Miaoli County
碩士 === 育達科技大學 === 資訊管理所 === 106 === On May 2nd, 2008, Taiwan issued its first sports lottery. Since the second sports lottery was launched on January 1st, 2014, the average monthly sales revenue has had a gradual increase from about 1.9 billion NT dollars. Though the sales amount of sports lottery h...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2018
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Online Access: | http://ndltd.ncl.edu.tw/handle/pcuey8 |