A Case Study of Using Importance-Performance Analysis to Investigate Customer Satisfaction: An Example of One Wedding Plaza
碩士 === 育達科技大學 === 行銷與流通管理所 === 106 === Weddings are personalized and disposable products. Among consumers, the feeling of wedding guests participating in the guests will influence whether it is recommended to hold a wedding banquet or refer to dining again. This study will be based on marketing mana...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2018
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| Online Access: | http://ndltd.ncl.edu.tw/handle/p5qrzd |